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NEWS
RELEASES - 2006 | 2007
FOR IMMEDIATE RELEASE
EMERGING DESIGNERS ASKED TO
EXPOSE THEMSELVES, FOR WHISTLER FASHION SHOW TELUS World Ski & Snowboard Festival
launches Designer Search and Expose contest
WHISTLER, BC , 31 January 2007 – 18 leading
lifestyle brands head slopeside April 20 for Fashion Exposed, at
the style-savvy showcase of snowsports and mountain life, the TELUS
World Ski & Snowboard Festival.
The Schick Xtreme 3 Fashion Exposed is a tightly choreographed
sensory assault that provides the ultimate ground-truthing of next year’s
lines. Before a fashion-forward crowd, including journalists, industry buyers
and a national television audience, the heat turns up as the spotlight shines
down on the newest in action sport and urban chic clothing.
The TELUS World Ski & Snowboard Festival, renowned for its 10 day and
night fusion of sport, music and arts that turns Whistler into the ultimate
spring destination, will sponsor a Wild Card entry to The Schick Xtreme 3 Fashion
Exposed .
BC designer hopefuls are invited to submit 5 samples of their designs
by February 22, and win the right to own the runway and make one
helluva statement to the world.
The top 3-5 entries will be showcased at www.whistler2007.com < http://www.whistler2007.com/ > with
the grand finalist being chosen by online voting. The winner will receive free
travel and accommodation in Whistler, and the chance to reveal 8 outstanding
looks on the Fashion Exposed runway.
“The Schick Xtreme 3 Fashion Exposed shows that style
is not just about rotational tricks and big air,” says Lilli Clark, Production
Coordinator for the TELUS World Ski & Snowboard Festival. “Fashion
is a way for people to express themselves. And the Festival is a huge celebration
of all the forms of self-expression that are part of snowsports and mountain
culture.”
An audio-visual window into the fast-growing lifestyle fashion movement, emanating
from the most innovative street, snow, surf and skate brands, this unique fashion
event will be hotter than global warming.
The Designer Search & Expose contest has assembled a
who’s who from the fashion industry to review the entries. The Review
Panel will include: Carolyn Simmons , Clothing Designer for Volcom; Ross
Hill , Managing Partner for Hill’s of Kerrisdale, Rick Rayburn Menswear & Blue
Ruby; Deanne Gale , Snowboard Soft Goods Buyer for Whistler Blackcomb; Andrea
Murray , Clothing Inventor for Lululemon Athletica; Anne Morris ,
Academic Director of Fashion Design & Merchandising at the Art Institute
of Vancouver and Mark Little , Lead Merchant for Abercrombie & Fitch
Boys and Hollister Dudes Vintage Shorts, Pants and Surfwear.
Designers are invited to preview contest entry procedure at whistler2007.com/2007/fashion and
submit to searchandexpose@watermarkinc.ca
The TELUS World Ski & Snowboard Festival is produced by Watermark
Communications, a Whistler sports & entertainment marketing company, and
presented in partnership with Tourism Whistler and Whistler Blackcomb. Founded
by W1’s Doug Perry twelve years ago, it is now the largest annual winter
sports and music festival in North America. The TELUS World Ski & Snowboard
Festival is a high-octane 10 day and night showcase of the best of snowsports,
music, arts and mountain life. Featuring major professional ski and snowboarding
competitions, the largest free outdoor concert series in Canada, the legendary
Pro Photographer and Filmmaker Showdowns, and many more unique art and cultural
showcases, the Festival is the ultimate wrap party for the ultimate winter. For
information on the 2007 TELUS World Ski and Snowboard Festival , this
year from April 13-22, visit whistler2007.com
Media Inquiries:
Lisa Richardson
Communications Manager
Watermark Communications Inc.
10-1006 Lynham Road
Whistler, BC
V0N 1B1
whistler2007.com
p. 604.938.3399 ext 21
f. 604 938 3398
lrichardson@watermarkinc.ca
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