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NEWS
RELEASES - 2006 | 2007
FOR IMMEDIATE RELEASE
In Whistler, when it comes to artistic expression, the Mountain
is a stage, and anything that moves is canvass.
In that spirit, TELUS, in association with the TELUS World Ski and Snowboard
Festival, has launched an art tag at the VAG to take place Saturday 31
March – a downtown Vancouver art installation that will spill
beyond the confines of a gallery and out onto the streets.
Featuring the deck-designs of five local artists, mounted on snowboards, the
TELUS World Ski and Snowboard Festival Artist Challenge Launch will be a teaser
of the artistic explosion set to take place during the Festival’s 10 days
and nights. High-octane meets high-brow, at the TELUS World Ski and Snowboard
Festival , with flagship afterdark events like the Fashion Exposed sensory
assault, Pro Photographer Showdown, Brave Art exhibit, Words and Stories jam
session and 72 Hour Filmmaker Showdown translating the on-hill energy of the
world’s best ski and snowboard athletes into every conceivable artistic
medium.
TELUS technology puts the power in the hands of the people, to crown the winner,
by text-voting, or visiting www.telusmobility.com/artistchallenge < http://www.telusmobility.com/artistchallenge > to
log their preference AND go in the running to win their very own super-charged
getaway to Whistler for the Festival.
Media Advisory
March 27, 2007
TELUS getting young people out to vote
Vancouver , B.C. — Snowboarders
will text their votes for the top board design at the downtown
Vancouver kickoff to the TELUS World Ski and Snowboard Festival
(TWSSF) Saturday.
Outside the Vancouver Art Gallery, five local artists will unveil
their designs on snowboards. Everyone who checks out the lineup
of boards can vote for their favourite design by sending a text
message on their TELUS cell phones to 83587 (TELUS) and punching
in the code for their choice. Starting Saturday votes can also
be placed online at telusmobility.com/artistchallenge. The website
also features artist bios, headshots and artists’ inspirations for their
designs.
WHO: Ane
Kristensen, Brooke Allen, Jeff Denomme, Jeremy Ng, and Josh Vanderheide
WHAT: TELUS
World Ski and Snowboard Festival Artist Challenge Launch
WHEN: Saturday,
March 31, noon to 7 p.m.
WHERE: Vancouver
Art Gallery at Robson Street
NOTE: Interview
opportunities will be available with the artists during the event.
Everyone who votes will be entered for a chance to win a trip with four friends
to the festival weekend, including accomodations, lift passes, VIP tickets
to the Big Air Competition and a limited edition Hot Chocolate SPARK music
pack.
Once all the votes are in, the winning TELUS Artist Challenge artist will be
announced April 14, up at the first weekend of the TWSSF, and walk away with
$5,000.
The competing snowboards will be displayed at Comor Sports at 1980 Burrard
St. April 1 to 7 and throughout Vancouver with the TELUS World Ski and Snowboard
street team April 8 to 13.
This year’s TWSSF runs April 13 to 22 in Whistler.
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For media inquiries, please contact:
Shawn Hall
TELUS Media Relations
(604) 697-8176
shawn.hall@telus.com
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